Announced
Financials
Tags
cosmetics
lip care
Cosmetics
United States
Domestic
Majority
Private
Private Equity
Acquisition
Pending
Friendly
Single Bidder
Synopsis
Yellow Wood Partners-backed Suave Brands Company, a personal care products company, agreed to acquire ChapStick, a lip care brand, from Haleon, a British multinational consumer healthcare company, for $430m. "The Yellow Wood team established Suave Brands Company in May 2023 to acquire the Suave brand from Unilever. We saw the opportunity to grow Suave with a more focused management approach while also creating the corporate infrastructure to acquire and manage additional personal care brands across multiple categories to drive synergies across the platform. We are excited to add ChapStick, another leading brand with deep equity and history, into our platform," Daniel Alter, Suave Brands Company CEO.
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