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New Deal


Announced

Completed

NOBULL completed the merger with TB12 and Brady Brand.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Sources

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Tags

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performance enhancement

United States

Friendly

Private

Domestic

workout clothing

Clothing and Accessories

Single Bidder

E-commerce

Merger

Majority

Completed

Synopsis

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NOBULL, an athletics company based in Boston, Massachusetts that makes sportswear, completed the merger with TB12 and Brady Brand, wellness and apparel companies. Financial terms were not disclosed. “It was kind of a no-brainer for me. When I retired from playing, I had much more intention to focus on the business things I had going on, and this merger was step number one,” Tom Brady, TB12 and Brady Brand Owner.

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