PSG-backed Sport Alliance completed the acquisition of PerfectGym.

PSG-backed Sport Alliance, a Hamburg-based provider of innovative software solutions and services to gyms and fitness suites, completed the acquisition of PerfectGym, a software development firm. Financial terms were not disclosed. “We welcome PerfectGym into the Sport Alliance group. This is a significant milestone in supporting the fitness industry worldwide on its path towards further digitization. Sebastian and his team bring valuable international expertise and incredible motivation to the group; we are very much looking forward to the journey ahead," Daniel Hanelt, Sport Alliance CEO.