Announced
Completed
Synopsis
Publicis Groupe, an advertising and public relations company, completed the acquisition of Downtown Paris, a creative and production house specialized in the luxury and beauty field. Financial terms were not disclosed. "With this acquisition, we are strengthening our expertise in luxury production, already important here in France and strategic for Publicis globally. We chose Downtown Paris for its unique high-performance model that we want to preserve, as well as for the human encounter with Zoé and Franck who share our values and our passion for this sector,” Agathe Bousquet Publicis Groupe President.
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