Banijay completed the acquisition of a majority stake in Procidis.

Banijay, a multinational television production and distribution company, completed the acquisition of a majority stake in Procidis, a French production company. Financial terms were not disclosed. “Procidis has been a leader in the educational entertainment market for more than 40 years, and as a huge fan of its work, it’s an honour to welcome the team to the group. Procidis and Hello Maestro have unique identities which perfectly complement our existing labels and brands. I know how important the company is to Hélène, and with her remaining on board to retain and champion the DNA the business was built on, it is with great enthusiasm that together we will lead Procidis in its next phase of growth,” Benoît Di Sabatino, Banijay CEO of Kids & Family.