Announced

Completed

AO World completed the acquisition of musicMagpie for £23.8m.

Synopsis

AO World, a retail group specialising in electrical goods, completed the acquisition of musicMagpie, a re-commerce business in the UK and US in the circular economy of consumer technology and physical media, for £23.8m. "The proposed acquisition of musicMagpie presents a strategic opportunity to integrate one of the UK's leading mobile recommerce operators into our portfolio. With highly complementary business models, this acquisition will enable us to broaden our customer offerings while simultaneously advancing our sustainability objectives. This alignment positions us to drive growth and innovation in an increasingly environmentally-conscious market," Geoff Cooper, AO Non-Executive Chair.

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