Truelink Capital to acquire GES business from Viad for $535m.

Truelink Capital, a middle-market private equity firm, agreed to acquire GES business from Viad, a provider of extraordinary experiences, including attractions, hospitality, exhibition services, for $535m. “After careful evaluation, and with both businesses performing at very high levels, we believe that now is the right time to separate GES and create a standalone publicly traded Pursuit. Both Pursuit and GES have seen significant demand and achieved remarkable results. After a decade long growth journey, Pursuit is now an industry leader with the assets, resources and capabilities to stand on its own. Through this transformative sale, we intend to establish Pursuit as a pure-play, high-growth, high-return business, with the financial strength and balance sheet to capitalize on its substantial growth prospects in the hospitality and attractions space. Additionally, the improved margin profile and growth trajectory of GES position it well for continued success under a new owner that is committed to maximizing GES’ growth potential," Steve Moster, Viad President and Chief Executive Officer.