Bessemer Venture Partners and Bain Capital Ventures led a $77.5m round in ShopMy.

Venture capital firms Bessemer Venture Partners and Bain Capital Ventures led a $77.5m round in ShopMy, a marketing services company, with participation from Menlo Ventures and previous investors Inspired Capital, AlleyCorp, Jeremy Levine, Bessemer Venture Partners, Scott Friend, Bain Capital Ventures, Amy Wu, Menlo Ventures, Geoff Donaker, Eric Chan, Campbell + Jett Puckett, Shea McGee, and Camila Coehlo.