Appier completed the acquisition of Adcreative.ai for $38.7m.

Appier, an AI-native SaaS company that empowers businesses to create value with cutting-edge AdTech and MarTech solutions, completed the acquisition of Adcreative.ai, a developer of artificial intelligence-based creative tools designed for advertising and marketing purposes, for $38.7m. "Joining forces with Appier, a company with over a decade of expertise in AI and advertising, is a thrilling milestone for AdCreative.ai. Their proven track record and innovation in AI-driven marketing align perfectly with our mission to redefine ad creative efficiency and performance," Alexandre Leciel, AdCreative.ai CEO.