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Inspired Thinking Group completed the acquisition of PureRed.

Synopsis

Inspired Thinking Group, a marketing technology and services provider, completed the acquisition of PureRed, an omnichannel content and technology provider based in Atlanta. Financial terms were not disclosed. "ITG is well known in the UK and Europe for our agile, Halo content approach and AI-enabled Storyteq technology. Expanding our ability to deliver this content solution to more clients across the globe marks an exciting moment for ITG. As a company, PureRed aligned perfectly with our vision for delivering scaled content solutions to leading brands, coupled with promoting a culture of kindness," Andrew Swinand, ITG CEO.

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