Announced
Completed
Synopsis
Worldeye, a provider of e-commerce enablement services, completed the acquisition of BidX, a provider of automated pay-per-click and demand-side platform advertising across e-commerce platforms. Financial terms were not disclosed. "At Worldeye, we are committed to leading innovation in the e-commerce space. BidX’s AI-driven approach to ad optimization represents the kind of forward-thinking tech we seek to bring to our customers. The acquisition advances our ability to deliver next-generation solutions to marketplace sellers," Jim MacIntyre, Worldeye Chairman.
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