Announced

Completed

Bugaboo completed the acquisition of Joolz from Gimv.

Synopsis

Bugaboo, a Dutch design company that makes parental products, completed the acquisition of Joolz, a company that offers strollers and accessories designed for parents, from Gimv, a European investment company. Financial terms were not disclosed. “By joining forces with Bugaboo, we will be able to accelerate the exciting growth journey we have been on for the last five years, as Bugaboo is the strongest strategic partner who can and is willing to make smart and healthy investments in our brand. Our combined commercial strength, together with our mutual strong belief in consumer-centric innovation, superior design, engineering and ESG, will enable us to build a global house of brands and drive strong growth in the high-quality stroller market across the globe. While we both consider ourselves international companies, our mutual Dutch roots and our commitment to quality, sustainability and our brands offer a solid foundation for our continued journey together,” Richard den Hollander, Joolz CEO.

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