GFT Ventures and Sound Ventures led a $16.1m Series A round in Knit.

GFT Ventures, a venture capital firm that primarily invests in early-stage startups, and Sound Ventures, a venture capital firm, led a $16.1m Series A round in Knit, a platform that helps enterprises conduct consumer research via a blend of human researcher expertise and generative AI, with participation from Silicon Road Ventures, Osage Ventures, Rise of the Rest, and angel investors such as David Kirk and Gokul Rajaram. "Knit empowers them to deliver fast, cost-efficient insights without sacrificing quality or control. This funding accelerates our vision for a human + AI platform that makes research accessible, contextual, and decision-ready," Aneesh Dhawan, Knit Co-founder and CEO.