FitLife Brands to acquire Irwin Naturals for $42.5m.

FitLife Brands, a provider of natural products, agreed to acquire Irwin Naturals, a provider of nutritional supplements and wellness products, for $42.5m. “We are thrilled to welcome the Irwin brands and team members to the FitLife family. Irwin Naturals is a brand we have known and admired for a long time. We believe that our complementary sales channels and product portfolios will benefit both businesses, and we are excited for what the future holds,” Dayton Judd FitLife CEO, Dayton Judd.