IVP led a $58m Series B round in Appcharge.

IVP, a venture capital firm, led a $58m Series B round in Appcharge, a platform for mobile game publishers, with participation from Playrix, Creandum, Play Ventures, Glilot Capital Partners, Smilegate Investment, Moneta VC, BITKRAFT Ventures and Corundum. “Court rulings and policy changes have blown the direct-to-consumer doors wide-open. Publishers are increasingly moving to direct-to-consumer as a fundamentally stronger model. We are at the forefront of this evolution, helping build the era beyond app stores - and even beyond web stores - for better economics for consumer apps and more options for customers,” Maor Sason, Appcharge CEO and co-founder.