Announced
Synopsis
Bluestar Alliance, a brand management firm, agreed to acquire Dickies, an iconic American heritage brand, from VF Corporation, a branded lifestyle apparel company, for $600m. “Dickies® is an iconic American workwear brand with a bright future, and I am confident that under Bluestar Alliance’s ownership, it will continue to improve and realize its significant growth potential. As I’ve said before, we continuously evaluate our portfolio and this transaction will enable us to bring our net debt level down and will be accretive to our growth on a pro-forma basis. I want to thank the entire Dickies® team for their strong commitment to transforming the brand," Bracken Darrell, VF President and Chief Executive Officer.
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