Verve Group to acquire Captify.

Verve Group, a software platform, agreed to acquire Captify, a Search Intelligence Platform for the open web. Financial terms were not disclosed. “With this transaction, we are clearly delivering on our strategic roadmap. We are strengthening our Demand Side, accelerating our expansion into the UK market and gaining a strong sales team, which will benefit the entire Group. At the same time, we see a broad range of measures and possibilities, which will lead to significant post-transaction synergies at a decisively reduced cost base,” Remco Westermann, Verve Group CEO