Announced

Everstone Capital-backed VWO to merge with AB Tasty.

Synopsis

Everstone Capital-backed VWO, Wingify's flagship product, agreed to merge with AB Tasty, an experimentation and personalization platform. Financial terms are not disclosed. “VWO was founded on the conviction that great products, strong fundamentals, and long-term thinking build enduring companies. In AB Tasty, we found a team that shares this philosophy and complements us strongly in product and organization capabilities, while having a strong alignment in culture, vision, and mission. Together, we see an opportunity to create a global leader that delivers greater scale, depth, and consistency to customers, while staying committed to the core value proposition that have made both companies successful,” Sparsh Gupta, VWO Co-Founder and CEO.

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MergerLinks - Everstone Capital-backed VWO to merge with AB Tasty.