KKR, a leading global investment firm, to invest $35m in ClickTale, a leader in enterprise Digital Customer Experience Management, with participation from Amadeus Capital Partners, Viola Credit and other existing investors. ClickTale will use the infusion of funding to expand its global footprint, continue to build its North American presence, and accelerate the development of increasingly sophisticated predictive customer insights and analytics. KKR joins existing investors Amadeus, a leading UK-headquartered venture capital firm, as well as Goldrock Capital and Viola Credit. "The potential of ClickTale's Digital Experience technology is boundless. We are excited about partnering with the Founders and Amadeus to accelerate ClickTale's global rollout, similar to what we have done in our recent investments in Fotolia, arago and BMG. We are also thrilled to have more exposure to Tel Aviv, a world-class technology hub for companies with global ambitions," Lucian Schönefelder, KKR Director of the European Media & Digital Investment team.