Swiss consumer goods company The Hero Group has sold its US decoration business Signature Brands to Traub Capital. The divestment of Signature Brands comes as the Group is focusing on its core categories of Baby & Toddler Food, Healthy Snacks, Natural Spreads, and Gluten Free products. “We appreciate Hero’s stewardship over the years, and we are very excited to partner with Signature Brand’s management team to continue building its great business and brands.” Brian Crosby, Traub Capital Partner. Terms of the transaction were undisclosed.