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Announced

Completed

Authenric Brands Group acquired Volcom from Kering.

Synopsis

Authenric Brands Group, a global brand owner, marketing and entertainment company, acquired Volcom, a lifestyle brand that designs, markets, and distributes boardsports-oriented products, from Kering, a global luxury group. Financial terms were not disclosed. “We are thrilled to have completed the purchase of Volcom,” said Jamie Salter, Chairman and CEO of ABG. “For nearly three decades the Volcom family has created one of the most iconic brands in the skate, surf and snow markets. During the last few years, the brand has been consistently gaining traction with broader audiences around the world while staying true to its core. We could not be happier to finally get to work with this team.”

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