NENT Group completed the investment in Picturestart.

Nordic Entertainment Group, a media, and entertainment company operating broadcasting and OTT services, completed the investment in the new US production company Picturestart. Financial terms were not disclosed. “As the Nordic region’s leading entertainment provider, we understand the passion of young adult viewers for exceptional storytelling. Picturestart is a unique opportunity to build a content frontrunner that engages this fast-growing audience across multiple platforms. Our investment reflects NENT Group’s objective to be the leading streaming provider and content producer in the Nordic region, and for our content to have a global appeal. It follows our recent partnership with FilmNation and we expect to make further investments in the US and other key markets. NENT Group is a local leader with a global mindset, and we are looking to create and finance even more exciting content with like-minded companies and creators around the world.” Anders Jensen, NENT Group President, and CEO.