Douglas, Europe's premium beauty retailer, completed the acquisition of a 51% stake in NICHE BEAUTY, an online business dedicated to international premium cosmetic brands. Financial terms were not disclosed. “We are always on the lookout for promising investments that improve our portfolio and fit our #FORWARDBEAUTY strategy. NICHE BEAUTY enables Douglas to add a luxury assortment that perfectly complements the top end of our multi-brand strategy. We look forward to working with the founders Laetitia von Hessen, Sarah von Doetinchem and Andreas Bechtolf to realise the full potential of their vision and bring even more innovative products to Europe,” Tina Müller, Douglas's Group CEO.