Trilantic-backed Taymax Group, one of the largest Planet Fitness franchisees, acquired Southfit, which serves close to 75k members and employs a staff of approximately 230 across 14 fitness clubs in the Jacksonville, Florida and southeastern Georgia regions. Financial terms were not disclosed. “The addition of Southfit to the Taymax platform demonstrates our firm commitment to bringing a non-intimidating, high-value, low-price fitness experience to more members across the United States and beyond. The acquisition adds to our growing presence in the Southeastern United States along with our already existing clubs in Tennessee and Alabama.” Tim Kelleher, co-founder and CEO of Taymax.