Ruder Finn acquired SPI Group.

Ruder Finn, one of the world's largest independent global communications and creative agencies, acquired SPI Group, a corporate communications agency with expertise in improving employee experience, building corporate brands and enhancing corporate reputation. Financial terms were not disclosed. "Today, as the workforce undergoes constant transformation, employees are now the driving force behind productivity, growth and innovation," said Kathy Bloomgarden, CEO of Ruder Finn. "Companies must no longer view their workforce as 'employees,' but instead treat them as highly valuable customers. SPI Group uses digital solutions to create experiences that not only engage and activate employees, but build an authentic, transparent and highly motivated community."