MergerLinks Header Logo

Announced

Meredith to acquire SwearBy.

Synopsis

Meredith, the media company, agreed to acquire SwearBy, a digital platform for word of mouth recommendations designed to crowdsource and share products. Financial terms were not disclosed. "With its trusted content and enormous audiences, Meredith is a wonderful home for SwearBy. Meredith understands that women are the biggest word of mouth agents; they share real and compelling recommendations with their friends and family all the time, influencing shopping habits and moving product. It's thrilling to know that SwearBy will continue to tap into what consumers think and feel on a much larger scale," Kate Foster Lengyel, SwearBy Founder.

Show Details & Financials

Did you work on this deal?

Showcase your expertise to over 3 million dealmakers and industry leaders on Datasite.

Sort

By continuing, you agree to our Terms & Conditions and our Data Privacy Policy

© COPYRIGHT 2024 MERGERLINKS LIMITED.

ALL RIGHTS RESERVED.

15 BONHILL STREET, LONDON, EC2A 4DN, UNITED KINGDOM.

CONTACT US