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Synopsis
H.I.G. Capital-backed Eruptr, a provider of ROI-focused digital marketing patient engagement and customer acquisition solutions, completed the acquisition of HealthAware, which provides health risk assessment and patient engagement solutions. Financial terms were not disclosed. "Over the past three years, we have worked closely with Eruptr to deliver market leading lead generation and conversion results for our mutual health system clients. Bringing our companies together to help drive continued innovation and leadership in the healthcare digital marketing industry was the natural next phase of our strategic partnership," Greg Gossett, HealthAware CEO and Founder.
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