Dentsu Aegis Network completed the acquisition of Merkle.

Dentsu Aegis Network, the digitally native network that specializes in media, digital and creative communications services, completed the acquisition of Merkle, which operates as a performance marketing agency. Financial terms were not disclosed. “Today’s announcement is significant on many levels as we fully integrate Merkle into Dentsu Aegis Network. At a time of considerable uncertainty, this agreement provides clarity to our employees, clients and stakeholders. Merkle are the market leaders in data, analytics and CRM and this accelerated integration will help to further future-proof the business, enabling revenue growth and improving operating margins globally,” Toshi Yamamoto, Dentsu Group President and CEO and Dentsu Aegis Network Acting Executive Chairman and CEO.