Augeo Affinity Marketing, the independent engagement and loyalty platform company, completed the acquisition of Empyr, a San Diego based card-linking platform for national brands and digital publishers. Financial terms were not disclosed. "While the timing might seem counter-intuitive, we believe there is an urgent need to bring advanced technology and more encompassing advertiser offer content to consumers seeking greater value. Some retail sectors like grocery, household essentials and health-related products are near capacity, while the travel industry, hospitality, restaurants and many local service businesses are battling to stay afloat. As things begin to improve, Figg will be uniquely positioned to connect consumers with advertisers to help accelerate commerce in the US market," David Kristal, Augeo CEO and Executive Chairman of Figg.