Announced
Completed
Synopsis
Social Native, a marketplace technology company, completed the acquisition of Olapic, a visual marketing platform. Financial terms were not disclosed. “Data is the critical ingredient that feeds artificial intelligence and ultimately drives results. Our combined machine-learning technologies benefit from millions of unique data points – from analysis of over a hundred thousand visual assets created by Social Native’s vast creator platform and the millions of visual assets sourced by Olapic over the last decade. As a result, Social Native will provide customers with a scalable cost-efficient content source, data-rich benchmarks for creative performance, and actionable insights on which attributes of their creative are influencing results for the brand,” David Shadpour, Social Native Founder and CEO.
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