Announced
Financials
Tags
advertising technology
Domestic
Private Equity
United States
Acquisition
Software
Majority
Private
Single Bidder
Pending
Friendly
Synopsis
Vista Equity Partners, a global investment firm, agreed to invest $1.4bn in TripleLift, an advertising technology platform. "We have developed into a leader in the advertising technology space and are excited about our next chapter. When looking for an investment partner, we placed a premium on a deep understanding of ad tech and a willingness to lean into developing our portfolio of innovative, high-growth products. Vista is that partner," Eric Berry, TripleLift CEO.
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