factory14 to acquire Pro Bike Tool.

factory14, an operator of a holding company intended to finance, acquire and grow digital brands, agreed to acquire Pro Bike Tool, a D2C seller of its own-brand bike accessories and tools. Financial terms were not disclosed. "Pro Bike Tool is exactly the type of brand we plan to partner with and grow: a market leader with premium positioning in a category where we continue to see significant tailwinds. We are huge admirers of what Chris and Nicole have built and are honored that they have selected factory14 to carry on their legacy," Guilherme Steinbruch, factory14 Co-Founder and CEO.