Alsara Investment, a Swiss investment company, completed the acquisition of a majority stake in Khrisjoy, an online retailer of fashion brands, for $30m. Established in 2017 and renowned for its iconic puffer jacket Kris, the brand has extended its collections to ready-to-wear and has recently made its debut in menswear. Production is Made-in-Italy and distribution takes place wolrdwide in over 200 selected multi-brand stores of the caliber of Selfridges, Harrods, Lane Crawford and Antonia.