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Announced

Banijay to acquire a majority stake in Southfields.

Synopsis

Banijay, a content creation company, agreed to acquire a majority stake in Southfields, a Dutch sports producer. Financial terms were not disclosed. “By bringing together the Netherlands’ two strongest sports production brands, we are even better positioned to serve the market with high-quality content in this field. It has always been our ambition to partner with every Dutch network and OTT platform, and with amazing talent at the helm, we have no doubt this will be the case, as we look ahead to a fantastic summer of sport," Peter Lubbers, Banijay CEO.

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