SoftBank Vision Fund 2 led a $130m Series C round in Picsart, a San Francisco, California and Yerevan-based technology company that develops the Picsart suite of online photo and video editing applications, with participation from G Squared, Tribe Capital, Sequoia, DCM, Graph Ventures and Siguler Guf & Company. "We believe content will continue to be central to the digital economy. We expect growth in this space will continue as Millennials and Gen Z create e-commerce shops, market businesses, and build followings across platforms. As a leading visual content creation and editing platform serving the most engaged global creative community, we believe Picsart is well positioned to lead this growth," Serena Dayal, SoftBank Investment Director.