Outbrain to acquire video intelligence for $55m.

Outbrain, a platform powering the open web that matches audiences with personalized content and ads, agreed to acquire video intelligence, a developer of a contextual video platform, for $55m. "The combination with vi will allow us to deepen our partnership with media owners, providing mid- and top-of-article video solutions. It will also expand our addressable market, introducing high-quality in-stream video inventory to support our brand advertisers. We see significant synergies between our companies and we are very excited to welcome the incredibly talented and experienced vi team to Outbrain,” Yaron Galai, Outbrain Co-Founder and Co-CEO.