WPP completed the acquisition of Cloud Commerce Group.

WPP, a British multinational advertising and public relations company, completed the acquisition of Cloud Commerce Group, a UK-based technology company that helps brands to market, sell and deliver their products across ecommerce platforms and marketplaces globally. Financial terms were not disclosed. “Clients look to WPP to help them market, sell and fulfil across multiple ecommerce channels and marketplaces. With over £1bn ($1.3bn) revenue transacting through its platform, Cloud Commerce Group already has demonstrable scale and success in managing the complex omnichannel commerce needs of global brands. I’m excited about how CCG’s expertise will further strengthen the breadth and depth of our commerce offering to deliver growth for our clients,” Mark Read, WPP CEO.