Announced
Synopsis
Retex, a digital transformation company, agreed to acquire Connexia, a marketing and communication company. Financial terms are not disclosed. "We are proud and happy to welcome into the Group one of the brightest and most innovative teams in the Italian world of communication and marketing agencies, whose colleagues hold values that are perfectly aligned to the whole Group. Connexia will help us to write new success stories, where creativity, content, data, and media will harmonise perfectly with our consolidated technological experience as digital transformation innovators in a practice (that of retail) that must be understood as a combination of technologies and experiences to enable an increasingly “human” connection between brands and people," Fausto Caprini, Retex CEO.
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