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New Deal


Announced

Completed

Comscore completed the acquisition of Shareablee.

Financials

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Transaction Value-
Consideration TypeCash
Capital Owned-
Capital Bid For100%
EV/Sales-
EV/EBITDA-
Share Price Premium-
One Off Charge-

Tags

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Private

Friendly

Majority

Information / Data Services

Domestic

Completed

Acquisition

Single Bidder

marketing analytics

United States

Synopsis

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Comscore, a cross-platform measurement company, completed the acquisition of Shareablee, a marketing analytics and measurement company. Financial terms were not disclosed. “Comscore is committed to the future and helping customers have a comprehensive view of the consumer across platforms, while understanding the unique engagement on premium video. The future of measurement would not be complete without including the impressions delivered by the social media platforms.For marketers, this inclusion into our currencies will present great opportunity to maximize their outcomes on advertising investments. We see many opportunities to help our clients grow their viewing audiences and maximize their impact using social platforms,” Bill Livek, Comscore CEO and Executive Vice Chairperson.

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