Announced
Completed
Synopsis
TCG, an investment firm dedicated to building consumer businesses, led a $17.5 Series A round in Epic Gardening, an online gardening media company. “From a consumer point of view, learning how to garden with Kevin and team as your companions is an incredibly rich and rewarding experience. Community and authentic engagement are Epic Gardening’s lifeblood, similar to other disruptive brands in the TCG portfolio including MeatEater, Food52 and Surfline. Tens of millions of consumers identify as gardeners and our belief is that they will increasingly turn from big box stores to content-led digital brands,” Luke Beatty, TCG Partner.
Show Details & Financials
Did you work on this deal?
Showcase your expertise to over 3 million dealmakers and industry leaders on Datasite.
© COPYRIGHT 2024 MERGERLINKS LIMITED.
ALL RIGHTS RESERVED.
15 BONHILL STREET, LONDON, EC2A 4DN, UNITED KINGDOM.