Apollo, a private equity firm, and Hero Group, a marketing and new media company, agreed to invest $267m in Hero FinCorp, an operator of a non-banking financing entity. “We are pleased to support Hero FinCorp through our Hybrid Value platform, helping the business accelerate its growth in an industry which we believe has significant tailwinds in India. Our team is excited to strategically partner with the Munjal family to support them in scaling their financial services business, one of the Hero Group’s leading franchises. This is the third investment made by Hybrid Value in Asia in the last 9 months, highlighting our continued focus on expanding Apollo’s presence across Asian markets, including India," Matt Michelini, Apollo Partner, Head of Asia Pacific and Co-Head of Hybrid Value.