Announced
Synopsis
Havas Group, a global communications group, agreed to acquire Inviqa, an independent digital experience agency. Financial terms were not disclosed. “Over a number of years, our acquisition strategy has focussed on cutting-edge, best-in-class agencies within the digital customer experience space – and Inviqa certainly fits that bill. As the world begins to transition out of the pandemic, customer experience continues to represent one of our biggest growth opportunities – as demonstrated by the success of the Havas CX network, which has grown by two-thirds since its launch in 2020. Inviqa will help us unlock even more cross-discipline opportunities, and I’m excited to welcome Yair and the team to the Havas family,” Yannick Bolloré, Havas Group Chairman and CEO.
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