Menlo Ventures, a private equity firm, led a $28m Series A funding round in Pinecone Systems, a software solutions provider, with participation from Tiger Global and Wing Venture Capital. "Search technology has revolved around keywords for hundreds of years; books contained search indexes before the invention of the printing press. Amazingly, today's predominant search infrastructure still works the same way. Today's users expect more. They want search results that anticipate and understand their needs, and not just match keywords," Edo Liberty, Pinecone Founder and CEO.