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Synopsis
Despegar, an online travel company in Latin America, completed the acquisition of Viajanet, an online travel agency in Brazil, for $15m. "The acquisition of Viajanet, our third in the last two years in Brazil, is another step in our regional consolidation strategy that will enable us to deploy more of Despegar’s higher-margin non-air inventory through a new brand and its customer base while bolstering our team in the country. We expect to capture other significant synergies by leveraging Despegar’s technology platform to enhance Viajanet’s conversion rates and performance marketing capabilities, among other benefits," Marcelo Grether, Despegar Chief M&A & New Business Officer.
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