Announced
Financials
Sources
Tags
Private Equity
Acquisition
Private
Denmark
Cross Border
Minority
Pending
Single Bidder
lifestyle brand
Apparel Retailers
Friendly
Synopsis
3i Group, an investment manager, agreed to invest $140m in Konges Sløjd, an international lifestyle brand offering apparel for babies and children. “It is unique to see a young consumer brand with such a strong product offering and so much traction across so many countries as Konges Sløjd. The brand has an exceptionally high customer engagement as well as an efficient and scalable social media-based go-to-consumer approach. We are looking forward to work with Emilie and her team in the next phases of the company’s international growth across Europe, Asia and the US,” Boris Kawohl, 3i Partner.
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