Simplicity Group, a financial product distribution company, agreed to acquire LifePro Financial Services, a financial products distribution business. Financial terms are not disclosed. "LifePro combines the best of a well-respected founder culture, an exceptional management team, and an employee-ownership mentality that are the hallmarks of great, enduring businesses. Bill Zimmerman had the vision and commitment to position LifePro as a market leader and Heather, Ben and the LifePro team have made that vision a reality – we are thrilled to welcome them as partners. Simplicity has an unrivalled track record of helping our new partners grow their business and better serve their clients and we will work to support LifePro's current growth trajectory," Bruce Donaldson, Simplicity President and CEO.Simplicity. "