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Synopsis
L Catterton, a private equity firm, led a $72m Series B funding round in Planted, a producer of plant-based meats intended to reduce consumption of animal-based proteins, protect species and stay healthy, with participation from Vorwerk Ventures, re:food, Movendo, Be8 Ventures, ACE, ETH Foundation, Yann Sommer and Tengelmann Ventures. "It is an honor to partner with Planted in its mission to revolutionize the way meat and protein-rich foods are consumed globally. Not only are their products inspired by nature, but they are also free of unnatural ingredients, scalable, and able to be easily incorporated into consumers' daily lives. With food as a strong lever to promote human health and environmental stability, Planted directly contributes to creating a healthier and more sustainable food system. We have strong conviction in the company's continued growth, as more people across the globe continue to adopt alternative proteins into their lives," Michael Farello, L Catterton Managing Partner.
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