Announced
Synopsis
Misfits Market, an online grocery platform, agreed to acquire Imperfect Foods, an online grocer. Financial terms were not disclosed. “Scale matters in grocery, and this combination makes us a truly meaningful disruptor in the space. Both organizations have made significant progress as individual brands—together we have already rescued nearly 500 million of pounds of food that may otherwise have gone to waste, and driven innovation in a category propped up by antiquated technology and thinking. The combined experience and expertise of this newly merged team will exponentially increase our ability to take on established players in the traditional grocery space.” Dan Park, Imperfect Foods CEO.
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