PlayUp to go public via merger with IG Acquisition in a $350m deal.

PlayUp, a global online betting operator, agreed to go public via merger with IG Acquisition, a publicly-traded special purpose acquisition company, in a $350m deal. "Currently, there is no platform that allows consumers to access every type of betting product through one single sign on. Generally, industry competitors have chosen to focus on one product or another. IGAC and PlayUp have the same shared vision: to bring the global online betting industry the most comprehensive suite of traditional and innovative betting products from all over the globe together into one app. The transaction is expected to provide PlayUp with access to fresh capital to continue expanding its vision of a true single destination for the future of online betting," Christian Goode, IGAC CEO.