Raydiant completed the acquisition of Perch.

Raydiant, an in-location experience platform, completed the acquisition of Perch, a digital shopper marketing platform. Financial terms were not disclosed. "To thrive in the world of brick-and-mortar, companies must move beyond traditional physical and digital signage. Companies need to be bold and unapologetic when it comes to creating in-store experiences for their customers. But they also need data and insights to develop those experiences. This acquisition will enable us to equip brick-and-mortar retailers with the best tools to generate the right insights to deliver the most personalized in-store content. We need to rapidly evolve in order to create the most engaging customer experiences and Raydiant's acquisition of Perch marks a huge turning point for the retail industry," Bobby Marhamat, Raydiant Chief Executive Officer.